Brilliant Earth The Drop Collection
Description
For Brilliant Earth, a jewelry company renowned for its classic to vintage-inspired rings, I proposed "The Drop: The Sparkle Collection," a new line of engagement rings featuring exquisite diamonds and gemstones. I developed the brand identity by creating the collection's logo and designed various promotional materials. This included the homepage, a captivating landing page, a launch email campaign, and engaging Instagram stories to generate buzz and attract customers. My goal was to ensure a cohesive and appealing presentation that would highlight the elegance and uniqueness of the new collection.